"Having started and profitably sold 23
companies, Ted Nicholas is known as the 'Entrepreneur's
Entrepreneur.' He has also written 14 best-selling
books, including HOW TO FORM YOUR OWN CORPORATION
WITHOUT A LAWYER FOR UNDER $75, MAGIC WORDS
THAT BRING YOU RICHES, and THE GOLDEN
MAILBOX. But perhaps he is best known
as the world's most successful copywriter. He
has prepared marketing and copy in 47 different
industries. Not one, but numerous of Ted's
full page ads and sales letters have earned
him royalties in excess of $1,000,000!
Imagine what you could learn from him!
"Ted has written and tested more advertising
copy than perhaps anyone else ever has. He has
carefully tracked results of his copy in every
media, including magazines, newspapers, yellow
pages, radio, TV, and the Internet.
"When you think about the millions of dollars
and thousands of hours he must have invested
in copy testing, it's truly staggering.
Ted really spills the beans, tells all
"What
amazes me is in this new monumental book, Ted
is willing to show people which of his sales
letters, advertisements and brochures are the
absolute best.
"I would never give out inside information
like this unless someone were willing to
pay me at least several hundred thousand dollars.
"Think about it. It's like investing in
research that could put millions of dollars
in your pocket. And then giving it away for
practically nothing.
I'd
gladly pay $10,000 a copy!
"HOW
I SOLD $400 MILLION DOLLARS WORTH OF PRODUCTS
AND SERVICES is a required resource for anyone serious
about making money in business. If it were being
sold for $10,000, I would still buy a copy for
every member of my marketing staff.
"I use this book to train my copywriting
staff.
"In fact, one of the first things I have
a new copywriter do to improve their skills
is study and write out by hand one of Ted's
5-star sales letters.
"I have found this simple exercise really
helps to boost the copywriting skills needed
by every company, small or large, today.
Words,
not numbers, are the true currency of business
"All
the emerging new trends, including the Internet,
point up the importance of being able to communicate
effectively with consumers. Ted is a communications
master. His work will help you get better faster
than any other resource available.
Ted
grades all his successful promotions
"Now,
the important thing here is every piece of advertising
is graded using his self-created star system.
Ted has organized all his advertising in
all media. This includes sales letters, advertisements,
brochures and card decks. This advertising is
scientifically evaluated based on degrees of
success. No other marketing book or advertising
book every published has ever dared to do this!
"Samples, of course, of each ad are included.
Imagine knowing if any particular ad is successful.
And just how successful it is!
"Here is how the star system works:
-
One
Star = Break Even
Two Stars = Profitable
Three Stars = Medium Profit
Four Stars = Good Profit
Five Stars = Huge Moneymaker
"Even
if you've never read one of Ted's books, listened
to a cassette, or seen him speak live,
you will surely recognize many of Ted's
ads and sales letters as they have been running
for many years.
Does
this book apply to you?
"Even
if all you do is run an occasional newspaper
ad, yellow pages ad, or advertising on
your website, this book will perhaps be the
best investment you ever made.
"If you don't send out many profitable
sales letters or emails now, you most certainly
undoubtedly will when you have this book in your
office to guide you.
"Ted's copy approach will trigger your
own ideas. His work will help you model
and prepare your own profitable copy for your business.
"I consider this the holy grail of business
tools. Why?
"Even the greatest copywriters in the world
will tell you that 90% of the sales letters
and ads they write are bombs.
Here
is the real power of Ted's new book.
"Until
now when looking at any ad or sales letter you
could not distinguish between a bomb and profitable
winner.
"With this valuable resource, all that
suddenly changes. At last, you can learn
from sales copy that actually pulls in profitable
orders. You will discover how to earn money
beyond your wildest dreams.
"There is nothing else like this book available
anywhere in the world. And, frankly, if
anyone other than Ted Nicholas with his impeccable
credentials and reputation were offering anything resembling
it, I just would not believe it."
